Double Your Site Traffic?
The 8 tips (not really tricks) are all valid and putting them to use on a website should increase traffic. But they might not double it unless your numbers are very low or it's a brand new site.
Let's take a quick look at their list.
1. Optimize the site speed. Well, yeah. I read that if your website goes beyond the 4-second loading time mark, you have already lost about 25 percent of your prospective visitors. Ouch! Some of that speed depends on the user's connection and device, but you can decrease the data that is being transferred from the server to the browser by doing things like optimizing and minimizing the photos and other media on your site.
2. Design for small screens. Optimizing your site for mobile devices is crucial web design today. A beautiful website that is not mobile-ready viewed on a phone will look lousy. Your site has to adjust no matter what screen size or orientation is being used.
3. Put videos up on your site. Animations and GIFs create a higher demand, as well. But don't overdo it.
4. Simplify navigation. Uh huh.
5. Proper placement of CTAs If the term is unfamiliar, it means a Call to Action. You'll even find them on group pages on Facebook. They ask users to DO something and help you improve your conversion rates. "Experts" recommend that CTAs should be on every web page.
6. Consider the use of “white space” White space is not blank space. It is a visual element that creates a sense of balance. Crowded pages are confusing.
7. Take advantage of visual hierarchy. That's the arrangement, color, size, and contrast of different visual elements that describe the importance and sequence of elements. When done well it allows users to see the “whole” and then lead them to different “parts” by using intuitive flow and different levels of priority.
8. Give Social Proof to Boost Your Customer’s Confidence The recommendation is to allow for testimonials and reviews. But that is not true for all types of sites.
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